We are a non profit organization of young and motivated authors who want to read, listen and talk about the fast world of today!
When we started social media brand review, it was honestly not more than a experiment to see whether there is a need of (clarity for) good brand management on social media marketing or not. We wanted to know which is the most influential social media network, what are the key performance indicators of brand management on social media and which brand is setting the benchmark. Click here to read the complete SMBR story here
Using scientific methods and theories, it is SMBR‘s aim to unterstand and share the impact of user generated content on the universe of brand management. A focus lies on the entire automotive sector, but also on any great brand, that understands the power of integrated Marketing in social media.
For brand manager, marketing manager or social media manager, SMBR Services provide a consistent and comprehensive overview and Archive about best practices on social media governance and brand management in social media.
For everybody who is a fan of a certain brand or sees his or herself as absolutely addicted to brand management , SMBR provides fantastic opportunities to experience comparisons of brands in the battle of the brands, share these among friends using direct social media connections and interactive elements like polls (e.g.).
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